One cool tool I didn’t know about until just recently is Google Suggest.

You can find it at http://labs.google.com/suggest

Type into the search box and a list of suggested terms comes up.

I used the tool to help me find more keywords to advertise for a fear of public speaking program I’ve been marketing for almost a year.

I found a few long tail keywords I hadn’t thought to use before.

Google Suggest Screenshot

                  Screen shot of Google Suggest Tool.

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